About

I’ve had titles of information architect, business analyst, program manager, and user experience designer. I’ll answer to just about anything. I think the title is a moving target because, in my 12+ year career doing this stuff, every project has been different, both because all projects are unique, and because there’s always something new to learn. People in this industry are generous about sharing knowledge and experience. Since there’s always something new to add to the toolbox, we sometimes outgrow the terminology, and the job gets renamed to reflect the expanded focus. Whatever the name, after getting my start as a programmer, I decided I preferred to focus on understanding what makes a system easy and enjoyable to use, which led me down this path to becoming a UX designer.

I’ve done traditional information architecture, internal corporate software where I’ve observed how people work and designed systems for efficiency, public facing web applications that engage and connect, and iPhone applications I think the world can use. I like projects where I can help a team build a common vision, where content is king, and user happiness is directly related to business success.